River Island: Style Insider
www.styleinsider.riverisland.com
Style Insider follows 8 insiders as they blog regularly about everything they're up to. From wearing the hottest River Island fashion, to featuring in photo shoots and attending exclusive parties.
All the time they're giving users style tips and backstage access to River Island. Every fortnight an insider launches a new style challenge allowing users to upload their entry & vote on who best meets the brief.